Idara Nickelson, MBA

Vice President & Chief Growth Officer

Idara Nickelson, MBA

Idara Nickelson, Vice President & Chief Growth Officer, is responsible for leading the company’s growth and marketing strategies. She leads corporate development functions, builds strategic relationships, and develops and executes the company’s marketing and communications efforts.

Prior to joining Adfinitas Health, Idara was the founder and principal of Public Sector Strategies, a consulting firm serving clients in public health, human services, and organizational development. Her primary clients included multiple agencies within the U.S. Department of Health and Human Services. Over her 20-year career, Idara served in various senior executive positions in government and the nonprofit sector, including a political appointment in the Obama Administration, where she oversaw a $1.2 billion annual budget supporting health, education, and community development program across the US and its territories.

Idara earned a BA in Economics from Vassar College and an MBA from the Kellogg School of Management, Northwestern University.

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